Sunshine Analytics - Amazon FBA analytics for sellers Sunshine Analytics is a software-as-a-service analytics platform for Amazon sellers in the UK and EU, operated by VendLab Ltd. It connects to Amazon's Selling Partner API (SP-API) to consolidate sales, profitability, inventory, advertising and Brand Analytics data into a single dashboard. Available to Amazon sellers via the Selling Partner Appstore. Platform modules

Real-time performance dashboard for orders, revenue and units across every marketplace.

Product-level profitability with full cost and margin visibility per SKU and ASIN.

Inventory and FBA analytics: days of stock, replenishment, lost sales and fulfilment costs.

Advertising performance: spend, ROAS, ACOS, CTR and CPC by campaign and product.

Brand Analytics: search term ranking, click share and conversion share, brand funnel analysis, search frequency trends and traffic by ASIN, for sellers enrolled in Amazon Brand Registry.

Custom report builder with CSV and Excel exports, plus alerts and automation.

Brand Analytics reporting Sunshine turns Amazon Brand Analytics data into search and demand insight for your brand. Connect a Brand Registry enrolled Amazon account and Sunshine reports on how shoppers find, click and buy your products. Brand Analytics reporting is a live part of the platform.

Search Term Performance and Ranking: how your ASINs rank for the search terms driving your category.

Brand Funnel Analysis: impressions to clicks to purchases, with drop-off quantified at each stage.

Traffic by ASIN: branded versus non-branded search traffic for each listing.

Search Frequency and Demand Trends: frequency rank over time, seasonality and emerging demand.

Click Share and Conversion Share: your brand's share of clicks and conversions per search term.

Product Opportunity Identification: high-demand search terms where your brand has low share.

Brand Analytics data is used solely to generate reports for the seller who authorised access. It is never sold, shared with third parties, or used to train machine learning models. Access can be revoked at any time from Amazon Seller Central. Pricing Sunshine is free to use. There are no setup fees, no subscription fees, no per-order charges and no additional service fees of any kind.

Free: up to 10,000 orders per month.

All Amazon marketplaces included.

Every feature included, including Brand Analytics reporting for accounts enrolled in Amazon Brand Registry.

There is nothing to buy and nothing to cancel. Access can be revoked at any time from Amazon Seller Central. Company and contact Sunshine Analytics is a product of VendLab Ltd, registered in England and Wales, company number 12038999. VendLab Ltd, 71-75 Shelton Street, Covent Garden, London, WC2H 9JQ, United Kingdom. Support and general enquiries: support@sunshineanalytics.co. Security: security@sunshineanalytics.co. Telephone: +44 330 043 9355. Site pages

How Sunshine uses Amazon data

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